Maintenance

What Features Should You Look for in a Maintenance Contract Management Solution?

What Features Should You Look for in a Maintenance Contract Management Solution? In this post: A true maintenance contract management (MCM) platform should offer a number of clear benefits, most notably the ability to view all of your contracts (and … Read More

Maintenance Customer Trends

Maintenance Customer Trends For resellers that want to become the most valued partner to their maintenance customers, understanding customer trends is vital. The best partners can help their customers anticipate rising business needs and simultaneously provide comprehensive solution options. Having … Read More

Why I’m at CloudCover

Why I’m at CloudCover IT Marketing 101 Do you remember IBM in the 1980’s? I do. My mother had been working in their communications department since before I was born. She had first walked into the IBM buildings as a … Read More

Recession Proof Selling

Recession Proof Selling Although people may feel like they know what a “bear market” means, the term has many connotations amidst analysts and economists. According to Nerd Wallet, the general overarching features include: A bear market is defined by a prolonged drop … Read More

The Hidden Effects of Lapsed Maintenance Renewals on Your Customers and Your Revenue

The Hidden Effects of Lapsed Maintenance Renewals on Your Customers and Your Revenue There’s a saying that seem to fit when a sales team is faced with managing their smaller renewals, “is the juice worth the squeeze?” With so many … Read More